Frequently Asked Questions
1. What services does CraveHRO offer to small businesses?
CraveHRO is a human resources consulting firm specializing in businesses with fewer than 50 employees. Services are designed to handle compliance and HR challenges at varying levels of need:
- Advisory Services: Compliance audits, HR guidance, and policy support.
- Administrative Services: Custom document creation, vendor liaising, and HRIS/payroll management.
- People Package: Direct employee support—onboarding, offboarding, open enrollment, terminations, and more.
- HR Presence Package: CraveHRO becomes part of your team, attending events and serving as an embedded HR rep under your brand.
- CraveWave: A self-service HR portal with tools like a job description builder, employee cost calculator, compliance apps, and more—available by subscription.
- Benefits Brokering: Access to health, life, accident, and supplemental insurance through licensed brokers and general agency partnerships.
2. What makes CraveHRO different from other HR consulting firms?
Founder and CEO Nicole Craveiro doesn’t sugar-coat. With the tagline “Not Your Father’s HR,” she brings bold, blunt, people-first HR support that’s actually helpful. CraveHRO thrives on clarity, connection, and customized support—whether you want a quick consult or someone integrated into your culture. And with CraveWave, you get access to HR tools without the hefty price tag of a full-time department.
3. Who is CraveHRO’s ideal client?
Employers with under 50 employees—especially in professional services (legal, accounting, marketing) or home service industries—who need expert HR guidance but don’t need a full-time in-house HR department. Based in New York but serving clients across the U.S. (and internationally if needed), CraveHRO works best with growing companies who care about doing things the right way from the start.
4. When should a small employer consider outsourcing HR?
Yesterday.
Seriously—before your first hire is best. Waiting for problems to arise is like buying a fire extinguisher after the blaze. Early-stage HR support ensures you’re hiring and managing compliantly from day one—and saving yourself from costly penalties and lawsuits later.
5. What are the risks of not having HR support?
- Compliance issues: Wage & hour violations, incorrect sick leave policies, or missing workplace posters.
- Employee relations disasters: Mishandled terminations, no documentation, toxic culture.
- Recruitment & retention struggles: Good talent walks out the door when things aren’t handled right.
- Reputation damage: Word travels fast—especially bad experiences.
In short: HR isn’t just a “nice-to-have” once things go sideways. It’s risk management with a human touch.
6. How does CraveHRO support employee mental health and well-being?
While not a mental health provider, CraveHRO takes mental wellness seriously. Nicole holds certifications in Mental Health First Aid and workplace mental wellness, and her lived experience shapes how she creates supportive, fair workplaces. Through clear policies, communication strategies, and being a neutral HR resource for employees, CraveHRO promotes a healthier work environment from the inside out.
7. How does CraveHRO help build an employer brand?
CraveHRO helps you get clear on your unique selling proposition (USP) and reflect that in your brand—internally and externally. From crafting values to updating your job ads and team culture, Nicole helps position your company as one people actually want to work for. No corporate fluff. Just real culture, real impact.
8. What are Nicole Craveiro’s future goals for CraveHRO?
Nicole is building an empire—one small employer at a time. Her goals include:
- Scaling CraveWave, making HR tools accessible to even the smallest employers.
- Expanding internal capabilities, with specialists in payroll, benefits, and recruitment.
- Speaking and advocacy, solidifying CraveHRO as the go-to name for compliance with compassion.
The mission stays the same: To make HR a superpower—not a stumbling block—for small employers.